Last updated: 11/25/2025

Winter Wildlands Alliance (WWA) believes in your right to privacy and understands the importance of protecting your personally identifiable information. This privacy policy outlines the practices we have adopted to safeguard your information and your privacy rights.

This Privacy Policy (“Policy”) is here to help you understand how we collect, use, share, and process your personal data when you visit our website, www.winterwildlands.org (“Website”). It also explains your rights and choices regarding your personal data. Please read this Policy carefully.

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Who We Are

This is the Privacy Policy of Winter Wildlands Alliance (“us,” “we,” “our”), a 501(c)(3) non-profit organization dedicated to inspiring and empowering people to protect America’s wild snowscapes. Our main office is located at:
910 W Main St., Suite 235
Boise, Idaho 83702

Collection of Personal Data

Personal data includes any information that identifies you as an individual, such as your name, email address, phone number, and postal address. The data we collect through our Website is voluntarily submitted by you.

Information You Provide to Us
We collect the following personal data when you engage with us:

• Information you submit via forms, such as petitions or action alerts, including your name, email address, postal address, and phone number.
• Information provided when you sign up for events, make donations, or correspond with us by email or phone.
• Records of your contributions to Winter Wildlands Alliance.

Automatic Information
We use the FastAction feature (powered by NGP VAN and EveryAction) to streamline your experience on our Website. FastAction remembers your information to save you from re-entering it repeatedly.

Using Your Personal Data

The personal data we collect may be used to:

• Operate, maintain, and improve our Website, events, and services.
• Respond to your questions or comments and provide customer service.
• Send communications such as newsletters, emails, and action alerts.
• Link or combine your information with other personal data.

Petitions and Actions
For petitions or actions you’ve signed or completed, we treat your name, city, state, and comments as public information. For example:

• We may submit petitions, with your comments, to government officials, elected representatives, or other petition targets.
• We will not share your email or physical address publicly but may include this information in communications with the intended petition targets.
• Your comments, first name, city, and state may also be made available to the press and the public online.

Sharing Your Personal Data

Service Providers
We use trusted third-party service providers for specific purposes, such as data analysis, payment processing, email delivery, and event management.  EveryAction securely processes online contributions and stores relevant donor data for recurring donations.

• EveryAction: When you make an online contribution using EveryAction, your credit card information is encrypted during transmission. Credit card information is used solely to process your payment and is not stored on our servers.

Sponsors
We may share your personal data (such as your name and email address) with certain sponsors who partner with us for events or initiatives. However, sharing this information is always optional. You will see a checkbox when providing your information, allowing you to opt in if you agree to share your data with sponsors. If you do not check the box, your information will not be shared.

Affiliates and Partners
We may share your personal data with affiliate organizations or partners involved in joint initiatives, events, or advocacy efforts. For example, as a member of Outdoor Alliance, we may share your information with affiliate organizations if a specific recreation, access, or conservation issue aligns with your interests.

Aggregated Data
We may collect and share data in aggregate, anonymized formats (e.g., total petition signatures) to fulfill reporting obligations and support our advocacy goals. Aggregated data will not contain information that identifies you personally.

Security

We employ multiple layers of security to protect your personal and financial information. These include:

• HTTPS/SSL encryption for all data submitted online.
• Password-protected databases accessible only by authorized staff.
• Secure storage of offline data.

Your Rights

You have the following rights regarding your personal data:

• Access: You can request access to the personal data we hold about you at any time.
• Update or Correct: You may update or correct inaccuracies in your data through our member portal (here) or by contacting us directly.
• Erase: You may request that we delete your personal data when it is no longer relevant or accurate.

To exercise these rights, contact us at info@winterwildlands.org. Please include the specific personal data and the action you are requesting.

If you wish to unsubscribe from our email list, you can:

• Click “unsubscribe” in any of our emails.
• Email us directly at info@winterwildlands.org.

Cookies

Our Website uses FastAction through EveryAction that remembers your information to save you time. Cookies are not used for tracking or analysis. You can disable cookies in your browser settings.

Retention of Data

We will retain your personal data until you request deletion, unless required by law to keep it for a longer period (e.g., tax or regulatory purposes).

Minors

Our Website is not intended for children under the age of 13. We do not knowingly collect personal data from minors. If we learn that we have inadvertently collected such data, we will delete it promptly.

Changes to This Policy

We may revise this Policy periodically to reflect changes in our practices or for other operational, legal, or regulatory reasons. The “Effective Date” at the top of this Policy indicates the most recent update.

Contact Us

If you have any questions about this Policy, your personal data, or our data practices, please contact us at:

Winter Wildlands Alliance
910 W Main St., Suite 235
Boise, Idaho 83702
Email: info@winterwildlands.org